Thursday, 10 December 2009
how effective is the combination of your main product and ancillary texts?
Our music video brings the humour out of the song. The video show various people jumping around in various locations which in our opinion that what the song is about. The song is up beat and we showed this by the use of quick editing. If the song gets played any where people automatically think to start jumping and that’s why we take the music video in this direction because we felt that we as the people who are making the music video felt that we knew what our audience wanted. The music video of Eminem - My Name Is he takes the humour out of the song and displayed it into the music video by doing various things which the audience will laugh at over and over again and its because of him we did the same in our music video e.g. in our music video we have some grand ma’s having fun by dancing to the song which shows that your never to old to listen to the jump around record. The CD cover goes on further to show that the song is about having fun, this was show by me designing the CD to look as if each of us is jumping and we are enjoying ourselves in the door way of the house of pain. Over all I believe that the music video reflects the CD so much because we have been able to show the fun side of the song on the CD. For the magazine cover I designed the poster for the jump around tour, its different because is does’t show humour but show the seriousness of the group. This shows that the group can be funny as well as serious s at times. I have used graffiti for the title of the tour because it reflects what’s in the music video; I wanted to connect with the background used in some of the shots in the music video. I have put the venues where the group are going to be performing in orange because orange is one of the colours of the Irish flag which can be seen on the CD cover. The CD cover will attract a wide audience because it connotes that if you by this CD you will have fun and this has been shown in the music video. Overall I believe that the music video complements the CD cover and the CD cover design complements the magazine poster. The music video along with the CD cover sell the product the most and the magazine poster helps sell the group more but the CD cover still sells the group but to an extent. In conclusion the video, magazine advert and CD case all complement each other in various ways to try to sell the single to a wider audience
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